Posts tagged #citi
Nick Garcia Shoots Citi’s Campaign in Brazil

Trusted for his sensitivity for portraiture work, photographer Nick Garcia traveled to three remote areas in Brazil to capture Citi’s involvement with sustainable development projects. During the 3-week assignment Nick worked with Ogilvy Brazil’s creative and production teams, photographing the hopeful images of Citi’s progress-making clients and local residents. “Nick’s versatility made him a great choice for telling our stories in Brazil, which required an eclectic mix of portraits, landscapes, and a bit of photojournalism as well,” said Citi’s production consultant, Roy Schecter. “His photographic skill matched his ability to work in close harmony with our ad agency’s art director and to blend in effortlessly with everyone on the team.  These are extra-valuable qualities when you’re working under sometimes stressful conditions in an unfamiliar part of the world. And Nick’s feeling for people and places is evident in the final product.”

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